Dear Reader,

Welcome to the RSB blog!

Why This Blog?

One of the things we found was that there are very few blogs that capture the going-ons, the basics – the head & heart of the Indian Market Research industry.

Through this blog we aim to motivate, educate, inform, & entertain (yes! expect some good cartoons too!)  everyone in the industry and those planning to consider our industry as a career option.

Mission of this blog:

This is the beginning of a blog where words matter, quality counts, and those in the Market Research industry in India & across the world can share their thoughts and opinions. We hope to provide you with valuable information to help you in your endeavours

We want to talk about & analyse happenings in the industry –

  • MR basics
  • what happens in the field & what happens  before & after
  • how to be  a good Researcher,
  • how to be  an even better user of Market Research,
  • softer aspects of MR


Who Are We?

We are Team RSB – a Mumbai headquartered Market Research firm. We are over 15 years old which means

 Love to Hear From You!

Happy reading & don’t hesitate to post a comment or use this anywhere on Social Media

RSB Editorial Team