Latest From The Blog
Its two & a half years since Steve Jobs left us. His thoughts, his words, his genius creations are a daily part of our lives. Most business communities enjoy reminescing about his brilliance, his design, his products. Yet, if there is one community that has a bit of ambivalence looking at Steve Jobs’ views about their industry, it is the Market Research community.
I found four quotes from Steve Jobs on Market Research from Walter […]
How Market Research lost its mindshare & how it can gain it back
When Market Researchers like yours truly gather, one of the discussions we often have is how Market research lost its charm & whether it is possible to gain it back.
Andrew Reid, founder of a Canada based Market Research Company – Vision Critical wrote an article on the very same topic – Market Research Has Lost its Mojo & Heres how it can […]
Welcome to the RSB blog!
Why This Blog?
One of the things we found was that there are very few blogs that capture the going-ons, the basics – the head & heart of the Indian Market Research industry.
Through this blog we aim to motivate, educate, inform, & entertain (yes! expect some good cartoons too!) everyone in the industry and those planning to consider our industry as a career option.
Mission of this blog:
This is the […]